The Emage The Emage was founded by Advertising photographer Sherif Leithy. The Concept is creating cinematic still images with world artists/actors around the globe. 2015 sessions are still being produced and will take place in Canada/France and Egypt. Sherif uses both flashtubes and continuous lighting to produce those amazing cinematic shots of his. The project has expanded recently with the great collaboration from videographer Taylin Wilson as well as DOP Martin Bilusic. Let's also give a special credit to the one and only Amanda Massoot who is (The best Assistant in The House). The project is being filmed by Taylin And Martin and a 50 min documentary will be published soon to the online world. Check back soon in our behind the scene section as Sherif will share some of his lighting tips and tricks. The project is being post-produced with cinematic color grading by Sherif Leithy.